About: Created by Michelle Obama, When We All Vote is a leading national, nonpartisan initiative that brings together individuals, institutions, brands, and organizations to register new voters across the country. We encouraged voter registration and highlighted voting rights education through an Instagram campaign. Posts were headed by When We All Vote Co-Chairs, including Shonda Rhimes and Kerry Washington, which were re-shared by other enthusiastic celebrities, content creators, and community members.

Role: Designer (social graphics, talent one sheets, client decks)

Studio: Portal A
Art Director: Angela Chang
Creative Director: Kai Hasson
Creative Strategist: Brieana Jordan
Project Manager: Vanessa Gentry
Senior Talent Producer: Ria Madon

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Explore the pitch deck
Explore the campaign launch deck